I Love Shoe


JC Penny had a shoe camp that employees attended to learn about the new upcoming shoe inventory. This shirt was created for the employees to wear during that event.

I centered the type and created a smiling face that mimics shoe laces. This communicates the laid back and fun atmosphere experienced at these monthly events.

One of my first jobs was working at a promotions company that specialized in screen printing. I learned everything from setting up the files correctly to prepping the screens and inking the material. I even owned my own personal screen printing equipment for a time, making shirts for myself and my friends.